HI-RES – Gorilla

  Baldini Vernici, Italian leader on the paint and varnish market for construction, decided to launch two new products: HI-RES and Gorilla, two different spray paints specifically designed for decoration. HI-RES is specific for decorative industrial uses, while Gorilla has been designed particularly for writers. For this new launch, we worked on the concept and the design: packaging, promotional materials, color charts and displays.